This is not the end of marketing development. However, it should be understood by now that marketing should not be limited to mere sales. Marketing practices are currently discussing terms such as holistic marketing, agile marketing, interactive marketing, and online marketing. Current market trends on which marketing self-measures are based Most markets are currently highly competitive. It is characterized by several factors that must be considered when implementing marketing: Globalization
The world economy is growing continuously. Global Philippines WhatsApp Number List sourcing and global marketing are challenges companies are currently facing. Acceleration: Market processes run faster and faster. While market cycles averaging five to eight years were still common a few years ago, many markets have now transitioned into so-called spot markets, in which only current idiosyncratic items are traded. Digitization: Business processes are digitally mapped. and is now a standard application in almost all fields.
Dynamic Competitive Structure: Due to structural changes in many saturated markets, suppliers from outside the industry often enter the segment and permanently market game. Implementing marketing In addition to the customer-oriented aspect, the previous definition clearly shows that marketing should be understood as a process, including steps such as analysis, planning, organization, implementation and control.